For trades · General contracting

General contractor websites for Atlantic Canada that turn research into booked jobs.

Renovation budgets are big, so homeowners research hard before they call. Your site hands them an instant ballpark for kitchens, basements and additions, then drops a qualified lead in your dashboard, so it is yours and not the next contractor’s.

$800 to build From $99/mo Live in 1 to 2 weeks

In the trade

Renovation leads take research, then a fast reply.

Homeowners spend weeks weighing a kitchen, a basement or an addition before they reach out, and once they do, they want a quick response. If you are on a site or up a ladder, the job goes to whoever gets back first.

Kitchens, basements and additions
Estimator tuned to your pricing
Every enquiry in one dashboard

01 Big budgets, careful buyersHomeowners compare contractors for weeks before committing tens of thousands. Clear information and an honest ballpark up front earn a spot on the shortlist.
02 Trust and proof matterA sharp site with real project information reassures people spending tens of thousands that you are the safe, professional choice.
03 Juggling many leads at onceEvery enquiry, quote range and stage sits in one dashboard, so none of them go cold while you are on the tools.
04 Buyers who read the fine printPermits, payment schedules and warranty terms are what a careful buyer checks last before signing. Answering them on the site saves a meeting.
Through the year

When homeowners search for a contractor.

Renovation searching starts months before the work. The site is built so the portfolio and the process do the selling while the homeowner is still planning.

  1. January to March Research season Homeowners plan spring and summer projects over the winter. They read, save photos and shortlist contractors weeks before they call, so a portfolio of finished projects and a clear process page carry this season.
  2. April to June Decks, additions and exteriors Exterior work and additions get booked as the ground thaws. Many need permits and drawings, so a page that explains the timeline helps a homeowner understand why booking in April can mean building in July.
  3. July to October Basements and kitchens Interior renovations get planned for fall and winter, often with a holiday deadline in mind. Kitchen and basement estimator ranges do the qualifying while you are busy on summer builds.
  4. Any month Builders and property managers General contractors and subtrades also get found by other builders and by property managers. A clean list of capabilities and past project types answers their questions without a phone call.
The quote estimator

What the renovation estimator asks.

A renovation range is only useful if it reflects scope and finish. The estimator asks about both, using ranges you set from your own past jobs.

01

Project type

Kitchen, bathroom, basement, addition, deck or exterior work. Each type follows its own short path.

Question 1
02

Size and finish

Approximate square footage and a finish level: builder grade, mid-range or high end. Those two answers move a renovation range more than anything else.

Questions 2 and 3
03

Structural changes

Are walls moving, is plumbing or electrical being relocated, will it need drawings? A yes widens the range and marks the lead as a bigger conversation.

Scope check
04

Budget and start date

What the homeowner has in mind to spend, and when they want to start. You see their budget next to your range before you pick up the phone.

Last step

The estimator, the automatic text-back and the owner lead dashboard come with the Lead Machine, $800 to build and $399 a month, and run for as long as the plan does.

Site map

The pages a contractor website needs.

A homeowner planning a basement and one planning an addition want to see work like theirs. The five-page Starter plan suits a subtrade or a focused crew; the Lead Machine gives every project type its own page.

Kitchens and bathroomsFinished rooms, what drives the cost, and how long the house is out of action.
Basement finishingFull builds, partial conversions and suites, with moisture and permit questions answered.
AdditionsDrawings, permits and timelines, written for someone who has never built anything.
Decks and exteriorsDecks, siding, windows and doors, with a range for a typical job.
Project portfolioFinished projects with a line on scope and location, grouped by project type.
How a project runsPermits, payment schedule, holdback, warranty and how you communicate during the build.
Worked examples

What a contractor website costs, worked through.

Three contracting businesses and what each would pay. Alp’s published prices only, month to month, and the files and domain stay yours.

Renovation contractor
Lead Machine
Build$800 once.
Monthly$399, which keeps the estimator, text-back and dashboard running.
First year$5,588 all in.
What it addsA renovation estimator by project type, size and finish, a text back to every new enquiry, the lead dashboard, and up to fifteen pages.
Framing or subtrade crew
Starter
Build$800 once.
Monthly$99, hosting and changes included.
First year$1,988 all in.
When it fitsMost work comes through builders who want to see capabilities and past projects. The Action Framing case study shows a site built for a framing crew.
Established contractor, older site
Audit, then fix
SEO audit$349 for a written list of what is holding the site back.
Site optimizationFrom $299 to fix speed, structure and on-page problems.
Google Business Profile$199 once to match the profile to the site.
When it fitsThe business is well known locally, but the site does not show up for renovation searches in your towns.
Proof on the page

Permits, warranty and urgent repairs on the page.

Someone about to hand over a large deposit wants to know you are licensed, insured and still around next year. The site answers that before the first meeting.

Reviews and reply speed close the gap. Read how trades get more Google reviews and why the first reply wins the job.

01 Permits and who pulls themIf you pull the building permit and book the inspections, the site says so. Homeowners have heard the stories about unpermitted work, and this is one of the first things a careful one checks.
02 Insurance and warrantyLiability insurance, workers’ compensation coverage, and the written warranty you give on workmanship. For new builds, any home warranty program you are registered with goes on the new-build page.
03 MembershipsRenoMark, your local home builders’ association, or a construction association: if you hold it, it goes next to the projects it covers, with a link to the listing so a homeowner can check it.
04 Urgent repairsMost contracting is planned, but storm damage or a failing deck is not. If you take that work, a short urgent repairs section with a direct number keeps it apart from renovation enquiries.
Recent work

Sites built for crews and local businesses.

Action Framing is the closest match: a framing crew whose site had to look credible to builders and homeowners alike. The others show the same approach in different trades.

Questions

Contractor website questions.

What contractors ask before they get started.

Don't see your question?

Call (902) 225-5280 [email protected]
Q.01

What do homeowners look for on a contractor website before they call?

Finished projects like theirs, the towns you work in, how you handle permits and payment, and some sign that you answer. Most read for weeks before reaching out, so the site is doing the selling long before the first call.

Q.02

What does a contractor website cost from Alp Web Studio?

Starter is $800 to build and $99 a month for up to five pages, which suits a subtrade or a focused crew. The Lead Machine is $800 to build and $399 a month for up to fifteen pages with the renovation estimator, automatic text-back and lead dashboard. Month to month, and you own the files and the domain. See the full pricing breakdown.

Q.03

Can a renovation estimator give an honest number?

It gives an honest range, which is what homeowners want at that stage. The ranges come from your own past jobs by project type, size and finish level, and the page says plainly that a site visit sets the real price.

Q.04

Should a general contractor show a payment schedule on the website?

A general outline, yes: deposit, progress payments and holdback on completion. People spending that much want to know how the money moves, and showing it up front sets you apart from contractors who ask for most of it before they start.

Q.05

Does a framing or subtrade crew need a different kind of site?

Yes. The audience is builders and general contractors rather than homeowners, so the site leads with capabilities, project types and the area you cover instead of an estimator. A five-page site usually covers it. The Action Framing case study shows one.

Q.06

How do I get more renovation leads without paying for ads?

A portfolio page for each project type, a Google Business Profile that matches the site, a steady flow of reviews and a fast reply to every enquiry. Reply speed is the part most contractors miss; the speed-to-lead guide explains why.

Ready when you are

Stop losing renovation jobs to slow replies.

Tell us what you need, it takes about two minutes. We will show you a live contractor site with the estimator working and tell you straight whether it will pay for itself.

Most enquiries get a reply the same day, usually within a couple of hours.