Month-to-month, cancel whenever you like, and no big invoice to sign before you see results. Pick the plan that fits how customers find you.
You get work by referral and just need a solid presence online.
You quote jobs and lose work to missed calls: this is the Lead Machine.
You need a portal, a web app, or something bigger than a standard site.
And a straight promise: if we don't think a site will pay for itself for your business, we'll tell you on the demo call, and not take your money.
You don't need a marketing report to see it. Compare what one job is worth to you against a full year of the Lead Machine plan. Your numbers will differ, but the shape holds.
A rough idea of what one job is worth around here. Plug in your own numbers and the punchline stays the same:
Example job values only. Your pricing is your own; this is just to do the math.
At the intro price, one caught job pays for the year twice over. Catch one a month and it's not a cost; it's your best-paid salesperson, working nights.
Every plan is hand-built and fully managed. The difference is how hard the site works to turn visitors into booked jobs.
| Feature | Starter$99/mo | Lead MachineRegular price $399/mo, now $199/mo | Custom |
|---|---|---|---|
| Custom hand-built design | Yes | Yes | Yes |
| Pages | Up to 5 | Up to 15 | As many as it takes |
| Fast, mobile-first, on-page SEO | Yes | Yes | Yes |
| The lead machineInstant quote estimator | Not included | Yes | Optional |
| Owner lead dashboard | Not included | Yes | Optional |
| Instant text-back to every lead | Not included | Yes | Optional |
| Text leads back from your dashboard | Not included | Yes | Optional |
| Automatic Google review requests | Not included | Yes | Optional |
| Hosting, SSL, security, backups | Yes | Yes | Care plan |
| Content updates on request | Small text, photo & hours tweaks | Text, photo & hours changes, plus one new section a month | Care plan |
| Upfront build cost | $0 | $0 | Staged |
| Contract | Month-to-month | Month-to-month | Per project |
Scroll the table sideways to compare
Prices in CAD. The included texting covers normal day-to-day messaging with your leads and customers; bulk marketing blasts to a purchased list aren't part of the plan.
A typical agency wants $5,000 to $15,000 up front, before the site has earned you a dollar. We flipped it: we build the site, get it live in about five business days, and charge a fair monthly rate that covers everything.
Same craft, none of the upfront risk. If the site doesn't earn, you leave, and you're not out five figures.
No lock-in, no hidden fees, no financing trap. Here are the answers owners want first.
There's no upfront build cost. The Starter plan is $99 a month for a custom site up to five pages, and the Lead Machine is $399 $199 a month for up to fifteen pages with the quote estimator and owner lead dashboard included, an intro price while we take on our first few Lead Machine clients. Larger portals or web apps are custom quoted, and you can cancel any time. For the full breakdown of every option on the market, see our pricing guide.
Paying three to ten thousand dollars up front for a website is a tough call when you can't see the leads yet. We'd rather build the site, get it earning, and charge a fair monthly rate. If it doesn't pull its weight, you cancel, with no penalty.
Yes on both. You set and control every range, and they're deliberately wide ballparks, not binding quotes. You can change them any time. If you'd rather not show a dollar figure at all, we can run the estimator in capture-only mode: it asks the same questions and drops the lead in your dashboard without showing a price.
On the Lead Machine plan, content updates on request cover text changes, photo swaps, hours, and one new section a month, usually turned around the same day at no extra charge. On the Starter plan, small text, photo, and hours tweaks are included. Anything larger, like a new multi-page section or a new feature, we quote first so there are no surprises.
There is a written agreement, so we both know exactly what's included and what it costs, but it doesn't lock you into a term. Billing is month-to-month and you can cancel any time by email, effective at the end of the billing month. When you cancel, you keep your website files. The lead dashboard, quote estimator, and lead-generation system are our own software and stay with us.
On the monthly plans you're renting a fully managed site, which keeps the price low and predictable. Cancel any time and you keep your website files. The lead dashboard and quote estimator are our own software, so those stay with us, but your site and your leads go with you. On a Custom project, you own the work outright.
Yes. Plenty of owners start on Starter to get online fast, then move up to the Lead Machine when they're ready for the quote estimator and lead dashboard. We carry the work over, so you're not starting from scratch.
Tell us what you need, it takes about two minutes. We'll show you a live lead-capturing site and tell you straight whether it'll pay for itself. Prefer to text? That works too.