Pricing

Straightforward pricing, no surprises.

The build is $800 and the site is yours. A monthly plan keeps it hosted, backed up and up to date, with changes included, and you can cancel that by email at any time.

$800 to build Then $99/mo Cancel the monthly any time

Talk to the studio One-time add-ons
$800Build, one time
$99/moWhere plans start
$399/moLead Machine, for trades
Month-to-monthCancel by email
The plans

Pick the one that matches how you win work.

Billing starts when the site goes live, not when you sign the scope. Every plan carries the same foundation underneath: hosting, SSL, backups, on-page SEO, and a person you can text.

Starter
Everything a small business site needs.

You want a clean, fast site that makes it easy to find you and get in touch.

$800one-time CAD
Plus $99/mo to host it and keep it current
  • Custom design up to 5 pages, never a template
  • Loads fast and reads clean on a phone
  • Your services, service area, hours, reviews
  • Hosting, SSL, and backups included
  • On-page SEO written properly at launch
  • Google Business Profile set up and matched
  • Content updates included, just ask
  • Yours to keep from launch, on the monthly or off it
Start with Starter Monthly recommended, not required · Any industry
Lead MachineFor trades
The full site that quotes when you can't.

You quote jobs and lose work to missed calls. See the full details.

$800one-time CAD
Plus $399/mo for the lead software and the care
  • Custom site up to 15 pages, built and launched
  • Hosting, SSL, security, and backups
  • Content updates included, just ask
The lead machine, on the monthly
  • Quote estimator tuned to how you price
  • Owner lead dashboard, open day and night
  • Speed-to-lead texts, review requests, two-way SMS
  • These three run on our software, so they end with the plan
Start with the Lead Machine Live in 5 business days to 2 weeks
Portal or web app
For work that doesn't fit the monthly plans.

Bigger than a standard site: a portal, a web app, or something bespoke.

Quotescoped together
Billed per project, in stages
  • We start with discovery and a written scope
  • Multi-page site or a bespoke web app
  • CMS, logins, and integrations as needed
  • You own the work outright
Talk through a project Optional $99 / $399 care plans

Rather host it yourself? Pay the $800, take the files, and put the site on any host you like. You give up the managed hosting, the backups, the daily monitoring and the content changes, and on the Lead Machine you also give up the estimator, the owner dashboard and the texts, because those run on our software rather than in the files. Most owners keep the monthly because they would rather not think about any of it.

What you are actually agreeing to

  • $800 to build, then $99 a month
  • Month-to-month, no lock-in
  • Cancel by email, anytime
  • You keep your website files

And a straight promise: if we don't think a site will pay for itself for your business, we'll tell you on the demo call, and not take your money.

From clients

What owners said once their site was live.

In their own words, unedited. Every review is on our Google Business Profile.

“Brendon setup a new web site for a client of mine and did a fabulous job. The site is very professional and easy to navigate.”
Dwayne D. AMKA IT Solutions, referring partner
Visit jcautoworks.ca
“We wanted a digital hub our players use daily, and the site does exactly that. Mobile first, fast, interactive, and it sounds like us, not a template.”
Clarke & Gray Founders, Clarke/Gray Hockey
Visit clarkegrayhockey.ca
Included, every plan

What the $99 a month is actually buying.

A lot of what owners end up paying three separate companies for is folded into one line here. This is that list.

No separate hosting bill
No per-change invoices
No renewal you forgot about

01 Managed hosting and backupsYour site lives on hosting we run and watch, with regular backups. There is no separate hosting bill to track down or renew.
02 SSL, issued and renewedCertificates handled for you, so browsers show your site as secure and customers never meet a warning screen.
03 Content changesNew hours, a fresh photo, a price change, a seasonal promotion. Text one person and most of it is done the same day.
04 On-page SEO at launchTitles, meta descriptions, heading structure and image alt text written properly, which is the part of search you can actually control.
05 Daily monitoringPerformance and search visibility tracked on a tool we read every day. When speed slips or a page stops responding, we usually see it before you do.
06 Google Business ProfileYour listing set up and matched to the site, so the map result and your pages agree on hours, services, and address.
07 One point of contactThe person who builds your site is the person who answers when you text. There is no account manager in between.
08 Your files, on the monthly or off itThe $800 buys the site, so the files are yours from launch and stay yours if you stop the monthly. The estimator and dashboard are our software, so those stay with us.
One-time work

Already have a site? Fix the one thing that's broken.

These are one-time jobs on a site we did not build. You keep your hosting and your existing setup, and we do the single piece you need. The price shown is the standard job. Each one starts with a free look at your site, and if yours is bigger you get a fixed quote before anything happens. These prices are separate from a website plan, and the malware figure has nothing to do with the $800 build fee above.

SEO audit The on-page fundamentals, fixed properly: page titles, meta descriptions, heading structure, internal links and image alt text. You get a plain-language note listing what changed and why it matters, so you can hand it to whoever maintains the site next. $349 Full details WordPress malware removal We find what got in, clear it out, and harden the hole that let it happen: plugin and core updates, file permissions, and admin access. If Google has flagged the site, we submit it for review once it's clean. $800 to $3,500 by severity Full details Site optimization Slow-site rescue. Oversized images, render-blocking scripts, bloated plugins and unbudgeted third-party embeds are the usual four. We fix what is actually costing you seconds, and show you the before and after. From $299 Full details Google Business Profile setup Claimed, verified, and filled in properly: categories, services, hours, service area and photos in the fields Google actually reads, matched to what your website says so the two agree. $199 Full details

Add-ons are one-time and do not put you on a plan. If you would rather we took the whole thing over instead, that is a monthly plan and a fresh build.

The alternatives

How Alp pricing compares with an agency and a DIY builder.

A big agency and a DIY builder can both work. Here's where each one costs you, so you can pick with your eyes open.

A $5K+ agency build
The classic route
Cost to start$5,000–$10,000 before a single lead comes in.
Who does the workThey build it, then hand you the keys and move on.
Captures & quotes leadsUsually a good-looking brochure. A quote tool costs extra, if they offer one.
Ongoing supportA separate retainer, or you're on your own for changes.
DIY (Wix / Squarespace)
The weekend project
Cost to startCheap in dollars, paid for in your nights and weekends.
Who does the workYou do. And you maintain it, forever.
Captures & quotes leadsA basic contact form at best. No estimator, no lead dashboard.
Ongoing supportHelp articles and a chatbot. You're the support.
Alp Web Studio
Built and run for you
Cost to start$800 to build, then $99 a month to run it. You own the files.
Who does the workWe build it and keep it running. One person you can text.
Captures & quotes leadsEstimator, owner dashboard, and SMS built in on the Lead Machine.
Ongoing supportIncluded. Hosting, updates, and changes, just ask.
Questions

The money questions.

The short answers owners want before they sign. No lock-in, no hidden fees, no financing trap.

Don't see your question?

Call (902) 225-5280 [email protected]
Q.01

How much does a website cost in Atlantic Canada?

The Starter plan is $800 to design and build, then $99 a month for a custom site up to five pages. The Lead Machine is $800 to build and $399 a month for up to fifteen pages with the quote estimator and owner lead dashboard, built for trades. That puts the first twelve months at $1,988 on Starter and $5,588 on the Lead Machine. Larger portals or web apps are custom quoted.

Q.02

What does the $800 build fee cover?

The design and the build: pages written from scratch for your business, on-page SEO set properly, your Google Business Profile matched to the site, and launch. It is one payment, invoiced when the site goes live rather than when you sign the scope, and the files are yours from that day. An agency quote for the same five pages in Atlantic Canada usually runs five to ten thousand dollars.

Q.03

What happens if I cancel?

Cancel any time by email with no penalty, and it takes effect at the end of the billing month. You keep your website files, because the $800 build already paid for them. What stops is the hosting, the backups, the monitoring and the changes, so you will need somewhere to put the site. The lead dashboard and estimator are our own software, so those stay with us.

Q.04

Can I pay the $800 and host it myself?

Yes. Pay for the build, take the files, and put the site on any host you like. You give up the managed hosting, the backups, the daily monitoring and the content changes, and on the Lead Machine you also give up the estimator, the owner dashboard and the texts, because those run on our software rather than in the files. Most owners keep the monthly because they would rather not think about any of it.

Q.05

Are content changes really included?

Yes. New hours, a fresh photo, a price change, a seasonal promotion: text one person and most of it is done the same day. What is not included is a second website, a redesign from scratch, or new custom features, which get quoted separately.

Q.06

What do the one-time add-ons cost?

The SEO audit is $349, site optimization starts at $299, Google Business Profile setup is $199, and WordPress malware removal runs $800 to $3,500 by severity. Each one starts with a free look at your site and a fixed quote you approve before any work begins, and you keep your own hosting. See the add-ons.

Ready when you are

Ready to start building?

Tell us what you do and what you are after, and we will come back with real answers about whether a site is worth it for your business.

Most enquiries get a reply the same day, usually within a couple of hours.

Talk to the studio See our work
Rather just talk? Text (902) 225-5280 Call us